Cookie policy

What are cookies:

In order to improve the services provided to you, our website uses cookies. Cookies are small files that store information in your browser and are normally used to distinguish individual users. However, the person of the user is not identifiable based on this information. Cookies help, for example:

to the proper functionality of our site, in order to complete the purchase process with the least possible difficulties;
when remembering our customers’ login details so they don’t have to enter them every time;
to determine which pages and features are used most often by visitors; based on this, we can best adapt our offer to your requirements;
they help us find out which ads visitors view most often, so that they are not shown the same ad over and over again when browsing the pages, or that they are not shown an ad for goods they are not interested in.

What cookies we use:

The cookies used on our website can be divided into two basic types in terms of their durability. Short-term so-called “session cookies” that are only temporary and remain stored in your browser only until you close the browser, and long-term so-called “persistent cookies” that remain stored on your device much longer or until you manually delete them (time the retention of cookies on your device depends on the settings of the cookie itself and the settings of your browser).

In terms of the function that each cookie fulfills, cookies can be divided into:

conversions that allow us to analyze the performance of different sales channels
tracking, which in combination with conversion help analyze the performance of various sales channels
remarketers, which we use to personalize the content of ads and target them correctly
analytics that help us improve the user experience of our website by understanding how users use it
essential, which are important for the basic functionality of the website

Some cookies may collect information that is subsequently used by third parties and that, for example, directly support our advertising activities (so-called “third-party cookies”). For example, information about products purchased by visitors to our site may be displayed by an advertising agency so that we can better customize the display of Internet advertising banners on the web pages you view. However, you cannot be identified based on this data.

How to refuse the use of cookies

The use of cookies can be set using your internet browser. Most browsers automatically accept cookies by default. Cookies can be rejected using your web browser or you can set the use of only some cookies.

An effective cookie management tool is also available at http://www.youronlinechoices.com/cz/